What makes Hellmanns real mayonnaise real?
You have to break some eggs to make an omelet. And according to a lawsuit from the maker of Hellmann's, the same goes for mayonnaise.
The food company Unilever is suing a California company that uses the word "Mayo" in its sandwich spread name. Unilever says that federal regulators and dictionaries define mayonnaise as a spread that contains eggs.
The suit claims false advertising by the company Hampton Creek for labeling its egg-free product "Just Mayo." Unilever says that the word mayo implies that the "Just Mayo" is mayonnaise.
Unilever holds the biggest share of the U.S. mayonnaise market. It is estimated to be worth $2 billion annually. That's more than twice the size of the ketchup market.
Hampton Creek told The Wall Street Journal that it doesn't mislead consumers. The company says it advertises the absence of eggs in "Just Mayo" as a benefit.
Hellmann's celebrated its 100th anniversary last year. Mayonnaise originated in France in the 1700s, when a chef seeking to make a creamy sauce combined oil and egg yolks.
Critical thinking challenge: Why does Unilever care what any company calls their sandwich spread?