Pink joins fight to end child malnutrition Singer Pink exercises with students from PS 242 Young Diplomats Magnet Academy at the launch of UNICEF Kid Power on Monday, Nov. 30, 2015, in New York. (Photo by Charles Sykes/Invision/AP)
Pink joins fight to end child malnutrition
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Trailblazing pop star Pink saw firsthand severely malnourished children during a recent visit to Haiti. The trip was part of a UNICEF program to provide therapeutic food packets to children in need.
 
The singer's given name is Alecia Moore. She has been named a UNICEF ambassador to help promote a new effort to encourage physical activity in young children in the United States. And, at the same time, to raise money for nutritional, vitamin-rich peanut paste to be delivered to malnourished children all over the world.
 
"I got to watch mommas learning how to feed it to their kids," Moore said during a phone interview from California. "And within a week, you can see the difference in these children. It brings them back to life. It's amazing."
 
Moore is the national spokeswoman for the UNICEF Kid Power Band. It is a child-friendly fitness band that encourages exercise through an interactive app. Kids can earn points by doing things like taking 12,000 steps a day or completing a goal. As the children earn points, UNICEF's partners, including Target, Disney and Star Wars: Force for Change, will provide the funds needed to send the food packets to places like Haiti.
 
Moore has a 4-year-old daughter with her husband, Carey Hart. She said the trip to Haiti strengthened her passion for UNICEF's project. She visited Port-au-Prince this summer. She saw children who came back from the brink of starvation because of these food packets.
 
"When you get to see it with your own eyes and you see that something works, then it's a lot easier to get behind and advocate for it and try to make other people aware of it," she said.
 
The Kid Power app also teaches children about the countries and cultures they are helping. And they can unlock special videos and messages and track their progress online.
 
"They found a brilliant way, and a fun way, to get kids here involved and empowered and motivated," Moore said. "And they are also turning them into global citizens. They get to be hands-on."
 
The Grammy-winning singer is a natural role model for a program that encourages physical activity and exercise. Her concerts are full of high-energy choreography. They include flying through the air on wires over the crowds. Or spinning from large silk ribbons like a Cirque du Soleil dancer.
 
In fact, her daughter, Willow, is already following in mom's footsteps. At home, her daughter plays with a smaller, kid-sized version of the silk fabric that she uses to spin around on during concerts.
 
"I put a silk in her room, so she is spinning nine times out of 10," Moore said. "It's kind of amazing."
 
The singer was to join her trainer Jeanette Jenkins at an elementary school in New York City to test out the bands with children in grades three through five. She said that she plans to get one for everyone in her family so they can start earning points and raising funds for UNICEF.
 
"Between Carey, myself and Willow, it's going to get a little competitive," she said laughing.

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CRITICAL THINKING QUESTION
How does the Kid Power app promote this initiative?
Write your answers in the comments section below


COMMENTS (51)
  • annabel1226-yyca
    12/08/2015 - 09:06 p.m.

    I hope they win. I think the kids will be scare to fight with them if they lose. I think they will beat them up. What if they get kick out because they killed someone while they beat them. I hope they will be okay but get the championship. You could do it. I hope they could really win.

  • william1108-yyca
    12/08/2015 - 09:22 p.m.

    WOW! That is cool. But I am sure that I don't want to do something like that. Maybe I want to. but to me it looks very tiring. Maybe one day I will think about it if I should do something like that or if I shouldn't. But I still don't know if it is still real. Maybe if I search I up I will learn more about it.

  • camerons1-wes
    12/09/2015 - 09:19 a.m.

    Kid power promotes the initiative because the kids don't get hurt no more

  • jamesd-wes
    12/09/2015 - 09:25 a.m.

    Because kids don't get hurt or won't have to be scared know more that's why it's safe

  • haveanah-par
    12/09/2015 - 01:56 p.m.

    I really like this mini story and I like how she is doing extra size with the kids keep up the good work

  • harperb-
    12/09/2015 - 02:33 p.m.

    this is a great thing to do for us kids

  • courtneyk-wes
    12/09/2015 - 02:36 p.m.

    I think pink is doing exercise because she have a concert are full high-energy choreography.

  • deasiam1-wes
    12/09/2015 - 02:37 p.m.

    Kid Power app promote this initiative by sending Alecia Moore a.k.a. Pink to help end child malnutrition.

    I really like this article because it helps me know more about child malnutrition.

  • shanial-wes
    12/09/2015 - 02:38 p.m.

    Because then the kids don't get hurt or won't have to be scared no more that's why it is safe.


  • colins-hor
    12/09/2015 - 02:46 p.m.

    the author is trying to help the kids in Haiti become more active and healthy. I agree with the author in this point because the kids in Haiti that are having a bad time because Haiti was hit by a massive earth quake and Pink is trying to help the kids that are struggling to get shelter and food and even clothing . this is how Pink is trying to help the kids that are struggling in Haiti.

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