"Harry Potter" e-books enhanced for Apple devices Text and an illustration from "Harry Potter and the Chamber of Secrets" are displayed on an iPad, Wednesday, Sept. 30, 2015, in New York. The J.K. Rowling books are being released with animated or interactive illustrations, but only through Appleā€™s iBooks Store and require the use of an Apple mobile device or a Mac computer. (AP Photo/Mark Lennihan)
"Harry Potter" e-books enhanced for Apple devices
Lexile

You don't need to be a wizard to see the "Harry Potter" books come to life.
 
The seven books are getting a makeover with more than 200 new illustrations in enhanced e-books made for Apple devices. More than half of the illustrations are animated or interactive. They include such touches as a golden snitch from Quidditch matches flying away as you tap it on the screen. Series creator J.K. Rowling also goes deeper into some of the characters and story lines, with a handful of pop-up comments.
 
The editions were released Oct. 8. They are limited to Apple's iBooks Store. They require an Apple Inc. mobile device or a Mac computer to read. For other devices, including Amazon's Kindle, standard electronic editions are available. They can be obtained through Rowling's Pottermore site.
 
The makeover offers readers a new way to engage with the story. It also gives Rowling and her publishers a chance to resell these best-selling books. The last one came out eight years ago. It's similar to Hollywood releasing the same movies in new formats and with bonus materials.
 
While the illustrations are new and exclusive to the enhanced editions, Rowling's comments aren't necessarily so. Rowling has been regularly posting new essays on Pottermore. She has traced Harry's roots to a 12th-century wizard and has written about the origins of an invisibility cloak that appears throughout the series. Rowling has also written additional books. They include "The Tales of Beedle the Bard." It's a children's book that was referenced in the last "Harry Potter" book.
 
Until recently, the Pottermore site also had a game that took readers through the books chapter-by-chapter. It had riddles and other discoveries along the way. That game included clips from the "Harry Potter" movies. The new e-books do not.
 
Instead, the new editions offer full-color illustrations and animation from Pottermore artists.
 
In one animation, you see multiple letters fly in through the fireplace with news of Harry's acceptance to Hogwarts wizardry school. In another, an owl, a cat and the fog come to life on Platform 9 3/4. That's where a Hogwarts-bound train awaits. On the train, you see landscape moving by through a window.
 
In one scene of a feast, you can slide left and right to see the rest of a long table covered with food. It's not obvious which illustrations are interactive. The idea is to get readers to explore.
 
There's no sound, though. When Harry's friend, Ron, gets an angry audio letter from his mother, you see steam coming out. But you don't hear her screaming, as you do in the movie.
 
You can access Rowling's additional materials by tapping a quill icon embedded in the text. For instance, you learn how students arrived at Hogwarts before train service began. Some rode on broomsticks. But that was tough with trunks and pets to bring along.
 
There aren't many comments, though. You get more backstory at the Pottermore site. But you need the e-books for the full text.
 
The books also get new digital covers to showcase each book's theme. For instance, there are serpents for the second book. Artists also designed a new font with each letter including a lightning bolt. It is in the shape of a scar on Harry's forehead. This font is named Fluffy for the three-headed dog in the first book. It is used for the opening letter of each chapter.
 
The books cost $10 each, or $70 for the series. There's no discount if you already own standard electronic editions. English editions are available in the U.S. and 31 other markets right away. Editions in French, German and Spanish are coming Nov. 9.

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CRITICAL THINKING QUESTION
Why might J. K. Rowling feel the need to add to Harry?
Write your answers in the comments section below


COMMENTS (77)
  • brookem-1-bar
    10/20/2015 - 01:13 a.m.

    She felt the need to add Harry because she wanted to resell her books for more money and fame.

    I thought it was cool that JK Rowling would resell the book with interactive stuff coming from and e-book.

  • TehyaWhite-Ste
    10/20/2015 - 08:28 a.m.

    I think this is all about marketing. She sees that interest may be starting to die and so she finds a way to add something new to spark new interest.

  • morgangracec-haw
    10/20/2015 - 08:30 a.m.

    J.K.Rowling feels the need to add to Harry because people are not having enough detail. J.K Rowling is making more detail in Harry so people will have more interested.

  • andersons-gra
    10/20/2015 - 02:16 p.m.

    I think $10 is a little to much. But I like to harry potter series.

  • matthewv-1-gra
    10/20/2015 - 05:47 p.m.

    Because he doesn't want to disappoint fans.

  • alexisw-1-gra
    10/20/2015 - 07:41 p.m.

    So the story can keep going because it was such a good series.

  • graemej-gra
    10/20/2015 - 08:38 p.m.

    All they need is to add a new book to the series.

  • kates-gra
    10/21/2015 - 10:25 a.m.

    J.K. Rowling feels the need to add to Harry because people are thinking it's dull.

  • amelieb-gra
    10/21/2015 - 10:26 a.m.

    I like that they're not giving up on Harry Potter.

  • amikai-ogg
    10/21/2015 - 01:05 p.m.

    I think she need to add Ron and Hermione. Like their background,family,hobby and how they got the letter to Howgarts

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