Everything you ever wanted to know about Fluff
Everything you ever wanted to know about Fluff In this Sept. 27, 2013, file photo, containers are filled with Marshmallow Fluff and move along an assembly line during production in Lynn, Mass. The marshmallow concoction that's been smeared on a century's worth of sandwiches has inspired a festival and other sticky remembrances as it turns 100 in 2017. (AP Photo/Elise Amendola, File)
Everything you ever wanted to know about Fluff
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Fluff turns 100 this year, and the marshmallow concoction that has been smeared on a century's worth of schoolchildren's sandwiches has inspired a festival and other sticky remembrances.
Every year, between 5 million and 7 million pounds of the sticky cream invented in suburban Boston in 1917 is produced and sold worldwide, although half the supply is bought up by New Englanders and people in upstate New York.
It came of age in the 1960s, when generations of schoolchildren started clamoring for "Fluffernutter" sandwiches - still made by slathering peanut butter and Fluff between two slices of white bread.
Over the past decade, fans of Fluff have been staging an annual "What the Fluff?" festival in Somerville, Massachusetts, where the American lunchbox icon was born.
Here is a fluffy look at its history:
In 1917, Montreal-born confectioner Archibald Query crafted the original recipe.
Query is said to have whipped up the first batches in his own kitchen in Somerville before selling it door to door. Following World War I, there was a sugar shortage in the U.S., so Query sold the recipe for $500 to two war veterans, H. Allen Durkee and Fred L. Mower.
The recipe has stayed with Durkee Mower Inc. ever since. It's the only product the family-owned company makes.
In 1920, Durkee and Mower began producing and selling Fluff, which they first named Toot Sweet Marshmallow Fluff. The company moved to a factory in East Lynn, Massachusetts, in 1929.
The original recipe hasn't changed: corn syrup, sugar syrup, dried egg whites and vanillin. And the jar's packaging is only slightly different, according to Mimi Graney, author of a forthcoming book, "Fluff: The Sticky Sweet Story of an American Icon."
Fluff lovers "associate it with their own childhood and image of home," Graney says. There are competing products sold by Kraft, Solo Foods and others.
The 12th annual "What the Fluff?" Festival will be staged in September. It was started as a way to rejuvenate Somerville's now-trendy Union Square neighborhood. The festival draws about 10,000 people. They gather for activities including cooking and eating contests, Fluff jousting, Fluff blowing, a game called Blind Man Fluff and concerts.
Somerville residents tend to have a soft spot for Fluff.
"It totally takes me back to my childhood," said Amy Hensen, a 43-year-old Somervillian.
Mayor Joseph Curtatone likens the product to his community's eclectic vibe.
"It's original, creative, and a little bit funky but that's why we love it," he said.
U.S. astronaut Sunita Williams, who spent 322 days in space on two missions to the International Space Station, made Fluffernutter sandwiches on board.  Williams attended high school in Needham, Massachusetts, so Fluff was a comfort food.

Source URL: https://www.tweentribune.com/article/teen/everything-you-ever-wanted-know-about-fluff/

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Why is Fluff connected to childhood?
Write your answers in the comments section below

  • mckinleyo-pel
    2/15/2017 - 10:53 a.m.

    It is soft and kids love soft stuff.

  • lilianad-pel
    2/15/2017 - 11:11 a.m.

    The children likes fluff so they have to make more of it

  • bailyw-pel
    2/15/2017 - 11:11 a.m.

    Because they love getting into stuff that has sugar in in it so they can go hyper crazy and sticky.

  • alexisa1-pel
    2/15/2017 - 11:12 a.m.

    Fluff is connected to childhood because kids like sweet things like candy and ice cream and all the types of candy that has sugar in it.

  • jader-pel
    2/15/2017 - 02:00 p.m.

    Because as a child we loved all the sweets.

  • juliamc-pel
    2/16/2017 - 09:15 a.m.

    Fluff is connected to childhood because many children loved to eat Fluff all the time so it just became popular with everyone.

  • ryana-pel
    2/16/2017 - 09:19 a.m.

    Because it is so old that your parents probably ate it when they were a child.

  • kaileew-ste
    2/16/2017 - 11:28 a.m.

    Fluff has been around and in lunches for 100 years now. The fluffernutter was created in the 1960's. A fluffernutter sandwich is two crackers with fluff and peanut butter spread in the middle.

  • taylorp-pel
    2/16/2017 - 02:32 p.m.

    children love sweet stuff & sticky things and fluff is both

  • noahr-ste
    2/20/2017 - 07:54 a.m.

    Fluff is connected to the childhood of people because it is very easy to eat for kids. Also kids love sticky, sweet things so it all connects.

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