Eat your heart out at the Pizza Museum This Nov. 2, 2018 photo shows a pizza box playroom created with neon lights and colorful fluorescent tape called "Gazoo," part of a group art exhibition celebrating pizza at The Museum of Pizza in New York. (AP Photo/Bebeto Matthews)
Eat your heart out at the Pizza Museum
Lexile

There is a new museum. It is for pizza lovers everywhere. It has popped-up in New York City. The city is arguably America's pizza capital. 

The Museum of Pizza is dedicated to all things cheese and sauce. But there's more to it than meets the tongue.

"It's often that the simplest ideas are the best. And we wanted to use pizza's ubiquitous appeal to get people through the door and looking at art and hearing about history in a different format." That's according to Alexandra Serio. She is Chief Content Officer at Nameless Network. It is the group that baked the Museum of Pizza idea.

"Our approach to this Museum of Pizza is a fine art approach. So we went out to multiple artists contemporary in many mediums. We asked them for their interpretation of pizza," said Serio. "And what we got back ranges the gamut. Let's just say that. That's an understatement."

The museum is located on the street level of Brooklyn's William Vale hotel. It is very large. It is a one-floor space. It houses a wide variety of art. The art ranges from giant photographs to sculptures. There are also large installations. All of the art pieces engulf visitors. The pop-up museum is also known as "MoPi." It has already drawn a lot of interest. More than 6,000 people came through the doors when they opened this month.

Another instantly recognizable part of the space is the bright colors. These colors are weaved throughout the exhibits. They are perfect for taking social media-ready pictures.

"Honestly, I thought it would be like more of a museum. Like at the beginning, I expected pizza boxes and it kinda tells you when it was developed and stuff like that." That's according to Nene Raye. She was visiting from New Jersey. 

"Then I was kinda hoping they had something artsy in it because I love taking pictures. So this is a mashup of everything. So you get a little bit of education and then some fun, which I love."

Serio said selfie-friendly exhibits are becoming a priority for museums. They are trying to get younger legs to walk through their doors.

"It's a kind of paradigm shift with museums," she said. "You'll see this in the next few years. That's because museums like the Museum of Ice Cream, and multiple pop-ups of this ilk, museums kind of courting a younger audience. They are trying to make their exhibitions more tactile, touch and photography friendly."

Lydia Melendez is a self-described "pizza aficionado." She bought her tickets in April. The experience was worth the wait.

"I thought it was going to be kinda boring, like I'm going to walk in and there's just going to be a book about pizza and how to make it. But this is definitely one for the books."

Pizza is the hook that draws those interested to the museum. But the focus of MoPi is to expose visitors to the fine art world. Visitors can get an education fed one slice at a time.

"The Museum of Pizza's target demographic isn't necessarily the same type of people that are making a quarterly trips to the MoMA or the Frick collection or the LACMA (Los Angeles County Museum of Art) ", said Serio. "We're really putting fine art in a place that's easily accessible for a wide range of people."

The pop-up museum costs $35 for adults. It is free for kids under 5. It is also free for seniors. It closes Nov. 18.

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CRITICAL THINKING QUESTION
What would you expect to see at a Pizza Museum?
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COMMENTS (1)
  • Will-E2
    11/26/2018 - 05:02 p.m.

    This article is about a museum of pizza. Lots of people went in thinking it was going to be a regular museum but when they got there they were surprised
    I like this article a lot because I like pizza and making a museum about it is very cool.I think that because I like museums that are focused on one thing and amuse focus on a thing I like is even better.

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